Awake My Soul to Hope

In the Mumford and Sons song, “Awake My Soul,” there’s a line that says, “Where you invest your love, you invest your life.”  I just returned from a trip to visit my aunt. In her bathroom, she has a towel that reads, “Love, Family, Faith.” In those three things she has invested her entire life...

The Numbers That Really Matter

I’m getting ready to roll out a new book and already obsessing about numbers. I’m wondering how many copies to order in my first print run. Should I dream big or be practical? How many books can I really sell in, say, the first three months? I’m concerned about raising my numbers of social media...